Customer Marketing Manager, Core

Postal is an offline marketing automation platform and marketplace that helps personalize, automate, and scale direct mail, internal and external events, branded company swag, and personalized gifts to drive better engagement with prospects, customers, partners, and employees.

With over $200B spent annually in B2B offline engagement, Postal’s expansive vendor marketplace, flexible integrations, and comprehensive events portal help companies drive brand loyalty, increase conversions, boost overall employee happiness, and improve customer health scores.

Every business in the world can use Postal.

Postal has raised over $30m in two rounds over the last 24 months from top tier investors Mayfield Fund (Marketo, Outreach) and OMERS Capital (Shopify, Crunchbase). Partners include Salesforce, Hubspot, Adobe, Outreach, Salesloft, Amazon, and Shopify. 

Our nationally recognized founding team has led multiple high-growth startups to over a $1B in market value and exits. Employees come from all walks of life and from various locations across the US and enjoy a comfortable work/life balance. Our headquarters are based in San Luis Obispo, CA and we are focused on taking care of employees, customers, and partners.

Who you are:

• You have a strong passion for serving and understanding customers

• You enjoy working with people. You thrive in working cross-functionally

• You're a true storyteller. You love learning and crafting stories of others. You like asking questions but above all else, you enjoy listening and distilling information from interviews to tell a larger story

• You have strong analytical skills to determine marketing effectiveness and ROI of customer engagement efforts. You can assess what is and isn’t working and then adjust accordingly

• You’re a strategic thinker that can see beyond the day-to-day grind to help reach marketing and sales goals, assist with creating a stronger brand, and gather data and metrics to improve the customer experience

What you’ll do:

As the customer marketing manager for the Postal Core product, you’ll be solely focused on customer marketing initiatives to help increase sales results and productivity.

• Build rapport with our customers and assist with curating and nurturing post-sales relationships

• Identify key customers that can act as a marketing channel through case studies, success stories, reference calls, and more

• Help marketing and sales meet business objectives through customer advocacy initiatives

• Interview customers to quantify and understand how Postal addressed their needs, helped them achieve ROI and more

• Manage a library of up-to-date customer success stories

• Manage a steady stream of customer reviews on our review management platforms like G2Crowd

• Conduct market research to identify emerging trends, target key customer problems, and potential product enhancements or ideas

• Maintain a content library of all internal and external collateral and work with the Content Marketing team to repurpose any existing top of funnel content as customer collateral

• ​​Bachelor's Degree or equivalent experience

• Minimum of 2 years experience writing for B2B, SaaS or equivalent 

• Excellent written and verbal communication skills

• Written samples of engaging marketing materials such as website content, e-books, blog posts, case studies, videos, infographics, emails, etc.

• Strong copyediting, communication & project management skills

• Self-starter and able to work independently and create a plan for achieving business objectives

• Organized and able to manage projects efficiently and effectively

At Postal.io we believe in a strong work/life/spiritual balance that only comes with a strong company culture that supports its people to do their best work. We don't take ourselves too seriously, but we do have high expectations for our team and we ask that they have the same for us. 

We embrace people for who they are, and believe that diversity, inclusion and belonging are our greatest strengths. Perks include continuous learning opportunities, healthcare benefits, 401(k), unlimited PTO, equity, team outings, volunteer opportunities, and more.