Programmatic Director

Publicis Media is one of Canada’s fastest growing Media Agency networks. The secret sauce? A pool of talented individuals who learn from each other (while tapping into global centres of excellence) and transparency at the core of everything we do, from data reporting to billing all the way to agency leadership. The result is a blend of meaningful work for some of Canadas’ favorite brands and endless opportunities to grow for our team members.

PMX (Publicis Media Exchange) is the commercial arm of Publicis Media, driving and delivering value for clients, while fostering and building marketplace leading partnerships with media owners. PMX drives value for the brand agencies through intelligent investment and centres of excellence within buying and digital practices such as television, radio, ooh, search, social, programmatic and ecommerce.

In addition to providing continuing opportunities for career growth we are proud to offer our employees market leading benefit and incentive programs.

You’ll be provided with 3 weeks minimum vacation to start plus additional long weekend Publicis days, holidays closures, your birthday off, free Headspace memberships, wellness and technology credits, and market leading savings and pension plans.

We strive to provide what matters to you personally with the ability to choose and modify programs to suit your lifestyle.

The Programmatic Director is a hard-working, process oriented people leader that  understands digital structures through technology. You are an experienced  programmatic executioner where you managed DSP/SSP/DMP structures and maintained a clean working environment for teams working within these technologies.  You understand digital strategy and can bring your experience to refine it and create a best in class activation for clients. You know what an intersection between client needs – technology capabilities – and strategic direction in digital meets and lead account managers to evolve their activation  practice. You act as a strategic lead across your book of business and  troubleshoot any programmatic tasks that comes your or your team’s way.

Responsibilities:

• Develop campaign strategy or programmatic strategy with the internal or external client teams​
• Evaluate the best avenues and draw conclusions that are both data and marketing driven from client campaigns for both immediate and long-term levels advancements for clients.​
• Help Account Managers create advanced actionable insights when needed.​
• Create programmatic campaigns within our demand side platforms when the team is in need​
• Be the people leader, a mentor and sometimes a doer when needed.​
• Work with Head of Precision on your portfolio of clients to advance client knowledge and comfort level in programmatic activation.​
• Oversee user management across the group and clients.​
• Manage forecasts for your respective book of business.​
• Ensure that activation managers have a proper understanding of programmatic landscape as it pertains to their book of business.​
• Manage knowledge sharing across within your group​
• Keep up with new and innovative programmatic technology trends.

• College or University degree required.​
• 6-8 years combined experience in digital with a focus on platforms evolution.​
• 3 years of experience managing demand side platforms and working environment for traders.​
• 2-3 years of experience managing a group of 5 or more individuals.​
• Experienced in operations as asset.​
• Perseverance/tenacity.​
• Well organized/diligent/detailed oriented is necessary. ​
• Inquisitive, asks questions, out of the box thinker.​
• Accountable.​

Publicis Media is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests. We thank all candidates for their interest in Publicis Media, however, only those candidates selected for an interview will be contacted.