Global Director, Sales Enablement

Avery Dennison (NYSE: AVY) is a global materials science company specializing in the design and manufacture of a wide variety of labeling and functional materials. The company’s products, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical, and retail applications; tags, labels and embellishments for apparel; and radio frequency identification (RFID) solutions serving retail apparel and other markets. Headquartered in Glendale, California, the company employs more than 30,000 employees in more than 50 countries. Reported sales in 2020 were $7.0 billion. Learn more at www.averydennison.com.

The Global Director of Sales Enablement is responsible for optimizing the productivity, efficient operation and effectiveness of the sales organization. Reporting directly to the VP/GM of Global Commercial, the Global Director of Sales Enablement works cross functionally to ensure the sales organization’s efficient operation and success. 

As Global Director of Sales Enablement you will partner closely with various leaders across the RBIS business to implement commercial objectives and optimize sales performance. Partnering sales leadership, marketing, product development, content experts and other key stakeholders, you will develop and execute impactful, data-driven solutions for transforming the sales process and scalable programs for building the skills of all commercial team members and shortening the path to proficiency.

This position is a critical link between the development and execution of the go-to-market strategy working cross functionally to support effective upskilling, training and onboarding to ensure performance optimization and scalability of organization. The ability to improve and optimize the sales process to ensure high quality lead generation, sales team performance and more accurate sales reporting and forecasting is also key in this role. 

Key Activities

• Continually create and evaluate a high-performance sales environment

• Own the sales enablement strategy, including sales team development, onboarding and sales process optimization

• Determine sales enablement priorities with sales stakeholders and maintain the roadmap of sales initiatives; Gather and relay feedback to continuously iterate on enablement strategy

• Provide the commercial teams with the learning materials, content, and resources to drive growth and success; Coordinate educational content and assets for ongoing training and upskilling

• Continuously optimize the sales playbook for the business to follow throughout prospecting, negotiation and onboarding phases

• Facilitate and develop sales assets and content used by commercial teams; Ensure alignment of marketing, sales and value-based messaging and insights throughout the buyer's journey and drive consistency within sales methodologies 

• Provide effective onboarding and training programs for the commercial team and establish a sales force training plan focused on developing and reinforcing critical sales competencies 

• Identify gaps in knowledge, skills, and processes, work with leaders to ensure rapid deployment and adoption of training and tools

• Shorten the path to proficiency and effectiveness for the various sales teams

• Partner closely with senior sales leadership to define the optimal performance measurements and performance management programs required to ensure sales organization success

• Responsible for delivery of short-term and long-term results in order to develop and maintain the organization’s credibility with the business and creating opportunities for the function to add greater value to the business

• Translate customer needs into actionable goals that create competitive advantage

• Positively lead and influence team members to partner together to achieve individual and business goals

• Act as a champion for change and a team role model

• Attract, retain and develop high potential talent; Train and provide development opportunities for staff;  Ensure annual goals are complete and communicated

• 8+ years of experience with B2B in high-performance sales organization in enablement, learning and development, sales operations or equivalent function with significant exposure to global sales teams

• Previous experience in a sales role is required

• A strong understanding of the sales environment, including sales content, tools and training

• Excellent communication, project management, planning and presentation skills

• Strong leadership and influence skills with sales teams and senior executives

• High level of comfort with financial modeling and analytical tools

• Superior analytical and problem solving skills

• Collaborative and team-oriented mindset

• Top notch communication skills, both verbal and written

• Strong presentation and storytelling skills

• Demonstrated success in cross-regional projects or initiatives

• Advanced business and financial acumen needed

• Must be able to champion new business ventures.  This will require excellent organizational and people skills, project management skills, with an ability to openly convey information to team members in a timely, concise manner

• Experience in strategic leadership and negotiation

• Ability to travel up to 35% domestic/internationally

• Bachelor's degree or higher preferred

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status. EEOE/M/F/Vet/Disabled. All your information will be kept confidential according to EEO guidelines.

We do not accept unsolicited referrals or resumes from any source other than directly from candidates using their personal email addresses.