Communications Specialist - Partnerships, Social Media and Content

at

Informa Group Plc.

London, United Kingdom
Full Time
3y ago

Company Description

F1000, fosters a culture of innovation to accelerate the reach of knowledge and put it in the hands of those who will shape the future.  We provide open research publishing solutions and services to organizations such as the European Commission, Wellcome, and the Bill & Melinda Gates Foundation, as well as directly to researchers through our own publishing platform, F1000Research.

F1000 is wholly owned by, and is the open research arm of, Taylor & Francis, an Informa Group company. Taylor & Francis partners with researchers, scholarly societies, universities and libraries worldwide to bring knowledge to life. As one of the world’s leading publishers of scholarly journals, books, eBooks and reference works, its content spans all areas of Humanities, Social Sciences, Behavioural Sciences, Science, Technology and Medicine.’

Job Description

The F1000 Corporate Communications team is responsible for all aspects of the external communications strategy for F1000 and its partnerships. Our clear ambition for communications: to be the conscience of the business and champion of the brand.

This business purpose is brought to life through the role of communications and campaigning, with communications disciplines that work effectively with other teams to ensure integration of communications across F1000 and Taylor & Francis, working together for maximum impact.

As a communications team we work on multiple fronts, with a communications programme that leverages progressive business initiatives, builds celebratory feel-good moments, campaigns with passion from a position of strength, scale and responsibility, maintains a drumbeat of positive storytelling and works hard to mitigate potential risks. The activity must continue to reach multiple audiences, amplifying and deepening customer marketing activity and messaging delivered above the line.

Reporting into the Communications Manager- Partnerships, Social Media and Content, the Communications Specialist will play a pivotal role in helping to shape and enhance F1000’s ongoing transformation, through helping to better establish our brand, reputation, purpose and vision. This is a new role within the team and will have a global focus.

What you will be doing

  • Writing engaging and insightful copy for a range of different media
  • Coordination and delivery of brand campaigns
  • Day to day support of the corporate social media channels (LinkedIn, Twitter) including writing timely and engaging organic digital content and social media posts
  • Running paid ads across a range of media, including Twitter and LinkedIn
  • Regularly monitor and report on the success of campaign activities, with a focus on building awareness and generating ROI
  • Development and support of the F1000 blog
  • Maintaining a content calendar for the Corporate Communications team
  • Adapt core messaging to different channels in order to deliver consistency and clarity of message
  • Continue to maintain an awareness of market developments, including competitor activities, needs of customers, advances in technology, and professional and academic trends
  • Liaising with multiple internal stakeholders for content
  • Assist the F1000 Director of Communications and wider team on an ad hoc basis

Qualifications

What we are looking for:

  • Experience of working in a marketing or communications team, understanding of the strategic role of communications and the implementation of corporate communications campaigns
  • Strong copywriting and story-telling skills with the ability to write for a range of different media
  • Knowledge and experience of creating content for LinkedIn, Facebook, Twitter, Instagram and YouTube.
  • Experience of campaign reporting, specifically via social media and Google Analytics
  • Ability to capture campaign data and draw insights from it to guide evidence-based campaign planning
  • Works collaboratively with others to build strong partnerships, both internally and externally
  • Ability to proactively manage own time and priorities, managing multiple tasks at once
  • Maintains knowledge of new marketing/industry trends

Additional Information

What we offer in return:

  • Salary circa £30,700 
  • 25 days annual leave
  • 3 additional days at Christmas (discretionary) 
  • 4 volunteering days annually
  • Day off for your birthday
  • Pension contributions
  • Seasonal social and charitable events
  • Training and development opportunities

Additional Information:

Closing date:16/11/2021

This role is open to candidates in all locations across the United Kingdom. Taylor & Francis has multiple options for how employees can work based on their role – be that in the Office, at home or somewhere in between.

This role can be based remotely although occasional travel to our offices in London will be required.

At Taylor & Francis we care about our colleagues, promoting work-life balance, wellbeing and flexible working. We believe that the skills and experience you bring to Taylor & Francis are invaluable. We want you to have the opportunity to develop your abilities, and to innovate and develop in areas which you are passionate about. 

We know that sometimes the 'perfect candidate' doesn't exist, and that people can be put off applying for a job if they don't fit all the requirements. If you're excited about working for us and have most of the skills or experience we're looking for, please go ahead and apply. You could be just what we need! We believe strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed. As such, Informa is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, color, ancestry, national origin, religion, or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, citizenship, or other protected characteristics under local law.

 

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