Media Planning Manager

at

dentsu

Atlanta, GA
Full Time
3y ago

Company Description

We deliver growth through fully integrated solutions and are powered by dentsu group’s best-in-class media, data, technology and content capability. Across the world we work hand in hand with our clients’ other agencies, and tap into our vast landscape of innovators, from tech giants to upstart startups.

Job Description

*This role is 100% remote but must be able to work East Coast Business Hours*

The Media Planning Manager role is a critical junior/mid-level role with 1 role reporting to them, potentially more in time and they will report directly into the Senior Manager & Associate Media Director. The Manager works very closely with the Senior Manager leading the strategic direction with help from their AMD and is tasked with being a marketing partner for the clients.  The Manager must demonstrate a strong working knowledge of the media space (Traditional and Digital media preferred) and available media research and systems. The Manager helps manage the day to day by assuring focus on key client objectives and communicating appropriate resource needs to meet ongoing client goals and objectives.

RESPONSIBILITIES:

  • Experience working on one large account (ideally retail)
  • Understanding of all media channels and experience coordinating across multiple media disciplines (SEM, Social, TV, OLV, OOH, Radio etc)
  • Experience with upper funnel media awareness campaigns
  • Ability to coordinate with creative agencies on creative assets and accounts needs
  • Ability to coordinate with multi-channel teams to design cutting-edge, strategic and thoughtful integrated media plans across a myriad of awareness-based channels (TV, CTV, Video, Social, Programmatic and Audio)
  • Comfort owning and communicating directly with clients on questions/concerns and specific media initiatives
  • Helps evaluate timelines and manage day to day deliverables
  • Experience w/ analyzing competitive landscapes, pulling reports using agency tools and compiling insights
  • Managing a large Media Budget and Flowchart
  • Drive media channel selection and be forward thinking on new opportunities

Qualifications

  • Bachelor’s degree or equivalent experience
  • Minimum 3+ years of total  media planning experience
  • Relevant media planning and buying experience with specific digital focus
  • Ideally familiar with Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, Media Tools, Web Analytics, Ad Servers, Media Research tools, etc.
  • 2+ years managing junior team members

Additional Information

What you get:

  • Generous paid holiday schedule
  • Flexible Working Options—WFH, visit office if that’s your preference
  • Opportunity to get experience with a variety of leading brands
  • Comprehensive healthcare plans
  • 401(k) with employer match
  • Flexible time-off
  • 16 weeks paid parental leave

Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

 

#LI-AK8

Apply for this job

Click on apply will take you to the actual job site or will open email app.

Click above box to copy link
Copied
Get exclusive remote work stories and fresh remote jobs, weekly 👇
View all remote jobs
Onkar By: Onkar