Lead Generation Specialist, Data Specialist

Epsilon is the leader in outcome-based marketing. We enable marketing that’s built on proof, not promises. Through Epsilon PeopleCloud, the marketing platform for personalizing consumer journeys with performance transparency, Epsilon helps marketers anticipate, activate and prove measurable business outcomes. Powered by CORE ID®, the most accurate and stable identity management platform representing 200+ million people, Epsilon’s award-winning data and technology is rooted in privacy by design and underpinned by powerful AI. With more than 50 years of experience in personalization and performance working with the world’s top brands, agencies and publishers, Epsilon is a trusted partner leading CRM, digital media, loyalty and email programs. Positioned at the core of Publicis Groupe, Epsilon is a global company with over 8,000 employees in over 40 offices around the world. For more information, visit epsilon.com. Follow us on Twitter at @EpsilonMktg.

Epsilon is seeking burgeoning business development executives who have experience in data sales to join Epsilon’s data sales organization.  In this role, you’ll be trained by experts in the field, and work for a company with a well-established reputation as a leader in the new-age world of marketing.

As a Sales Representative, you will work as a member of a sales team to solve business and technical problems for prospective clients and customers.  You will uncover and understand customer goals and challenges and establish Epsilon’s marketing products as the best solution available.  You’ll develop high quality customized presentations and demonstrations that highlight customer value and manage a myriad of professional client relationships.

As a Sales Representative you will be responsible for: 

• Source new sales opportunities through inbound lead follow-up and outbound cold calls and emails
• Understand customer needs and requirements and how they align to Epsilon Products and Solutions
• Sales activity focused on markets including direct advertiser/brand, broker, reseller and agency along with additional adjacent markets as aligned with overarching sales strategy
• Research accounts, identify key players / decision makers within targeted accounts and generate interest
• Route qualified opportunities to the appropriate sales executives for further development and closure
• Maintain and expand your database of prospects within your assigned territory
• Team with Internal partners to build networking opportunities
• Cold-call prospects that are generated by external sources of lead
• Penetrate all targeted accounts and radiate sales from within client base
• Collaborate with Sales Directors and Account Managers to determine necessary strategic sales approaches
• Ensure follow-up by passing leads to Sales Directors with calls-to-action, dates, complete profile information, sources, and so on
• Where necessary, support marketing efforts such as trade shows, exhibits, and other events
• Handle inbound, unsolicited prospect calls and web-leads and convert them into opportunities
• Overcome objections of prospective customers
• Leverage Social tools such as LinkedIn for posting corporate content to initiate sales activity
• In conjunction with Sales create a reactivation strategy across inactive accounts

Technical Skills:

• Salesforce.com, MS Teams, Outreach.io, 6Sense and other lead generation tools.

Great People, Deserve Great Benefits
We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

Epsilon is an Equal Opportunity Employer.  Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.

Epsilon will provide accommodations to applicants needing accommodations to complete the application process.

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