Insights & Brand Retail Expert

at

Numberly

Paris, France
Full Time
3y ago

Company Description

Numberly, Marketing Technologist, puts data at the service of customer relations. The group enables companies to understand the needs of their prospects and customers as well as interact with each other in an efficient and relevant way.

With expertise in omnichannel orchestration, programmatic activation and conversational platforms, its experts develop and implement high-impact experiments.

With teams in Paris, London, Amsterdam, Dubai, Montreal and New York, Numberly operates in more than 50 countries: the international group has been expanding for almost 20 years. More than 500 employees contribute every day to quality customer satisfaction and execution, remaining curious, agile and innovative, a state of mind that drives Numberly.

Job Description

Are you looking for challenging projects in a caring environment while participating in the growth of a group that is an expert in data and digital marketing? Do you want to help clients develop their data and digital strategies? Join the Numberly team!

Through innovative Brand Retailer programmes worldwide, Numberly leverages retailer’s data to develop customer knowledge and understanding of brand consumption behaviour (customer value, profile etc.). The insights & Brand Retail expert will work on these different aspects:

  • Brand Retail expertise: analysis of consumer profiles and behaviour: persona profile, customer value, segmentation. Study of new purchasing behaviours (organic, sustainable, vegan, etc.). Implementation of new research methodologies. Advice and recommendations to internal marketing teams and to our clients (analysis methodology, insights, etc.)

  • Management: management of a 3-person insights team, dedicated to the brand retail project. Spirit of mutual aid and attention given to the development of each person. Development of the team's construction and learning curve.

  • Sales: supporting our commercial teams in selling and writing research proposals. Participating in client meetings to understand and identify the most relevant Insights & Marketing strategies with them.

  • Cross-functional and innovation: participation in the spread of the data culture within the group. Contribution to cross-functional data, analytics and innovation topics.

Qualifications

  • You have a Master degree (engineering schools, business schools, universities) with a specialisation in statistics/data analysis/data science. 
  • You have 5 to 10 years experience in marketing / data analysis, ideally acquired in the research or consulting sector (research institute, consulting firm). You have a strong interest in digital. 
  • You like to handle data as well as making proposals on strategic aspects.
  • You have knowledge of classic statistical tools (R, Python...) and databases (SQL).
  • You are an expert in data marketing subjects: Segmentation, MMM, Panel, Scoring, loyalty programmes...
  • You like to interact with research or marketing managers to answer calls for tenders, take briefs or do presentations.
  • You are a good listener, empathetic and friendly, and have a real sense of service.
  • Knowledge of data visualisation would be a plus.
  • You are fluent in English and French.

Additional Information

  • At Numberly, we share a passion for transmission: weekly seminars, talks with professionals who are experts in their field, permanent learning. Fast and powerful onboarding, thanks in particular to : 

- Jedi Masters given to new recruits;

-“Live my life” in different teams;

- Happy Meetings attended by all the teams in the world to share the group's news.

  • We cultivate the freedom of speech that allows everyone to participate in the group's influence. Through 1000mercis impacts but also through our activities that create value in the open Internet, we have a positive impact on our ecosystem.
  • Numberly is Gender Equal by design (gender equality index of 97/100 in 2020, WeConnect International certification).
  • Numberly is an international environment (you interact with many nationalities on a daily basis) where you feel at home: offices that reflect our image, friendly kitchens, a cutting-edge library, room for bikes. Coffee, tea and herbal teas at your disposal. Mystery lunches, fancy dress parties and sports classes.
  • Up to 3 months of remote access per year to be arranged as you wish.
  • Swile card (lunch vouchers).
  • Position available in Paris, Lyon, Bordeaux, Marseille, Nantes or Lille. 
  • Mobility possible in our various international offices.
  • Numberly welcomes candidates with disabilities.
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