Shopify’s mission is to make commerce better for everyone. From building a new product feature for our commerce platform, to helping a merchant troubleshoot an issue over the phone, we want to empower our ecosystem through our work.
Having a unified vision, a north star, is vitally important to ensure that we are all headed in the same direction. No matter the size or experience, we want to power every merchant’s experience. This is why we’re all here.
Shopify is now permanently remote, which means this role is open to candidates across Europe. The location listed here is Berlin but consider it merely an example of hundreds of potential locations across EMEA where Shopify is hiring. Learn more here: https://www.shopify.com/careers/work-anywhere
We're looking for an engaged, dynamic, and inquisitive person to join our global PR team in the Europe region. As the PR Manager for Europe, you will work closely with our country managers and our international team, with a particular focus on France, Italy and Spain. You will be the primary connector that brings teams together, to help amplify our company narrative across France, Italy and Spain and further our mission to make commerce better for everyone everywhere. We want someone who is eager to shape the global story of Shopify with creative and impactful communications and a passion for building for the long term. This role will report directly to the Senior Communications Lead for International on Shopify’s global PR team, based in the U.K.
You’ll get to work on things like:
Building and extending Shopify’s PR strategy across key Europe markets.
Develop, execute, review, and report on comprehensive targeted Europe communications campaigns.
Work closely with the global communications team, as well as in-market and marketing teams to brainstorm unique story angles.
Train and provide counsel to company executives and spokespeople for media interviews, presentations, events and more.
Work closely with our country managers and product teams to identify, plan, and deliver communications activities to support product launches, partnerships and more locally.
Ensure communications are consistent and leverage all opportunities to move Shopify's brand forward.
Manage multiple in-market agencies.
The ability to collaborate with many teams and executives to build effective localized product messaging, simplify highly technical topics, and develop compelling narratives to showcase them.
The sensitivity to be highly aligned with all relevant product and country leads, understanding how new offerings impact Shopify’s merchants in France, Italy and Spain.
A keen news antennae that can identify and create news opportunities to land key stories in targeted media outlets.
Experience in adapting and amplifying global and corporate announcements and product launches to ensure they are relevant to local markets and news cycles.
Experience in working with and managing PR agencies in multiple countries
The confidence to act in an agile manner, and make great decisions quickly.
Excellent writing, editing, speaking/presentation skills, and a passion for storytelling.
The ability to thrive in an ambiguous environment that’s always changing and experience working remotely and autonomously.
The ability to work full-time remotely from home as this role is a remote position, and across International time-zones. Down the line there may be international travel throughout Europe and Canada, but this is expected to be limited.
It would be nice if you had:
A full understanding of the retail, tech and business media landscape in our Europe markets, including: national print outlets, broadcast, blogs, radio, trade magazines, podcasts and more.
The ability to speak at least one of the languages spoken in the region: French, Spanish or Italian.
Handling product PR or communications at a tech company.
Examples of developing thought-leadership activities, such as Op-Eds and surveys, and corporate communications campaigns.
Experience working for a North America-based company in Europe is a plus, but not required.
Developing communications around events.
Working at management level at an agency with experience working with tech clients.
At Shopify, we are committed to building and fostering an environment where our employees feel included, valued, and heard. Our belief is that a strong commitment to diversity and inclusion enables us to truly make commerce better for everyone. We strongly encourage applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communities and/or people with intersectional identities. Please take a look at our 2020 Sustainability Report to learn more about Shopify's commitments.
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