Media Planner

Crossmedia is a future-built agency, one that focuses on solving problems. We are a super-charged, 100% transparent, highly analytical, totally integrated, creative media agency. And, we like to have fun. 

Ad Age Best Places to Work 2021 and 2020! 

With offices in New York, Los Angeles, New York, Philadelphia, Dusseldorf, Hamburg, Berlin and London, plus many remote workers, we are 550+ strong.     Our client roster includes US Bank, White Castle, NASCAR, Tommy Hilfiger, PWC, The Hartford, Capital Group, Invesco, Torrid and more. 

We are working in a hybrid mode with employees onsite, remote, or a combination. 

We’re hiring a bright cross-channel Media Planner to manage day-to-day planning responsibilities. The role covers media planning and buying from A to Z:  target analysis, plan development, client management, media partner negotiations, program execution & optimization and championing integration and strategy.

You should have 1-2 years of agency experience and thrive in a fast paced, entrepreneurial environment. You’re truly passionate about advertising, have strong analytical, presentation and multi-tasking skills. You’re diligent, resourceful and actually like coming up with solutions to the impossible. And, you should be comfortable in a casual and collaborative environment where the structure is loose, the only limitations are your own. 

Day to day: 

• Media plan development and execution
  • Collect and analyze market data
  • Identify target audiences and understand their behavior and habits
  • Determine best media mix
  • Allocate and monitor budgets
• Strategic thinking. Coming prepared with solutions to address client and team needs.
• Client contact with handling inquiries, sharing points of view, formal presentation experience. 
• Experience working with data and analytics team, analyzing campaign performance, building insights, etc..
• Familiarity with syndicated consumer research surveys (MRI, Simmons, YouGov, etc.)
• Vendor experience with RFP process and negotiations 
• Work with billing/client accounting team on monthly billing 
• Weekly campaign recaps and monthly reporting 
• Training Assistants – mentor and partake in your assistant’s development. 
• Involvement with other agency projects - new business, cultural or training initiatives, etc..

The experience:

• It’s more than just doing the job, it’s about doing things the right way and living our values of Trust, Reason and Happiness, day-in and day-out.
• Our culture is of the upmost importance and we lead with a genuine and authentic approach
• A place to find your purpose and grow your career. Your success is our success.
• Twice year reviews and career path planning
• Training programs
• Culture and diversity participation

Crossmedia benefits include: Casual work environment, fully funded healthcare options, open/flexible PTO, generous maternity/paternity leave, 401(k) with company match program.

All your information will be kept confidential according to EEO guidelines.