Paid Search Campaign Manager

at

dentsu

Los Angeles, CA
Full Time
3y ago

Company Description

MuteSix, an iProspect company, is an award-winning, full funnel digital and creative agency providing intelligent ad solutions that grow disruptor brands into enterprise market leaders. We help our clients design for the future while evolving their existing businesses with our agency’s winning combination of expert media buying, creative and talent. We help deliver scalable marketing solutions for clients across a broad spectrum of industries, including retail, e-commerce, luxury, nonprofit, technology, sports, publishing, and financial services.

Do you have Google and YouTube Ad Experience? Have you managed e-commerce acquisition budgets over $50,000/Month? Do you absolutely love digging into the data and problem-solving your way into ROI positive campaigns? Would you like to work around other super smart and energetic campaign managers and learn from a team of super-intelligent peers?

If so, we're looking for you to join our Paid Search Campaign team!

Job Description

  • Conduct keyword research and write copy for ads
  • Structure campaigns and ad groups, then determine the best settings

  • Work with large datasets in Excel and upload data/content for ads using the AdWords Editor tool

  • Create, analyze, and optimize Google & Bing Ads for clients across varying industries

  • Ensure that all Google, Bing and Facebook campaigns are optimized to bring highly targeted traffic to our clients’ online stores while also ensuring a very strong ROI for every client's marketing budget

  • Regularly consult with the Ads Manager, SEO team, and other stakeholders to ensure advertising strategies are in line with the client’s brand, budget, and overall marketing goals

  • Monitor the success of campaigns using various reporting tools

  • Analyze campaign metrics/data and provide interpretation as well as suggestions for improving performance to one's manager

  • Conduct A/B testing across ads and landing pages

  • Review traffic in Google Analytics

  • Stay current with Google & Bing Ads updates, new technologies, trends, and best practices

Qualifications

  • Experience managing your own Google Ads clients/accounts 
  • Ability to build out YouTube campaigns for DTC brands

  • Understanding of creative that works well on YouTube and how that differs from other platforms

  • Advanced knowledge of Google Analytics

  • Strong, professional verbal communication

  • Excellent writing and creative content skills

  • Ability to work independently and in a team environment

  • Exceptional time management skills, including the ability to handle multiple projects and ongoing work items (while effectively managing changing priorities)

  • Innovative thinker and collaborative team player

  • Bachelor’s Degree (Marketing, Business Development, Economics or related analytics fields)

Additional Information

What we offer: 

  • Competitive pay compensation
  • Weekly lunch-and-learns, and opportunities to learn from industry experts

  • Health insurance coverage

  • Flexible time off - take care of your work AND yourself!

  • 401K matching

MuteSix provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

This position is ineligible for future sponsorship.

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Onkar By: Onkar