Senior Account Executive

at

Her Campus Media

New York, NY
Full Time
3y ago

Company Description

Her Campus Media is the #1 media portfolio for college students and Gen Z. Our brands -- Her Campus, Spoon University, College Fashionista, InfluenceHer Collective, and Generation Hired -- reach an audience of over 130 million social followers and 19 million monthly unique users, and count more than 50,000 influencers and student ambassadors at 1,800 colleges in our global network. Whether through content, resources, events, or other experiences, our mission is to support, celebrate, inspire, amplify, and equip Gen Z to realize their dreams as individuals and for society. We also power full-service, integrated marketing programs for the world’s top brands, who partner with us to create authentic, meaningful connections with our audience.

Her Campus Media is made up of passionate, entrepreneurial, ambitious doers who are fired up about cultivating the next generation of leaders and changemakers. We are a small but mighty team of individuals, most of whom identify as women, committed to continuing to build a dynamic and inclusive organization where we want to work. Visit our Careers page to learn more about our culture and what makes us tick at hercampusmedia.com/careers!

Company Awards:

  • Fast Company's 2021 Most Innovative Companies List for Media

  • Adweek's 2020 Performance Campaign of the Year

  • Digiday Content Marketing Awards 2020 Finalist

  • and more!

Visit our Careers page to learn more about our culture and working at Her Campus Media at hercampusmedia.com/careers.

Job Description

The Senior Manager, Business Development & Sales (Senior Account Executive) will drive sales across Her Campus Media's suite of brands and products to large-scale brands and media agencies. If you work at a media agency and are looking to make the transition into sales or have past media sales experience and are looking to sell sponsorships for a publisher passionate about empowering young women, this is the perfect role for you. Global brand clients, a creative and nimble work culture, a lucrative commission structure, and sky's-the-limit potential make this an ideal opportunity for a passionate, experienced, talented, hungry self-starter captivated by the opportunity to help build the next future digital media giant. 

  • Source, develop, and close individual sales large-scale marketing programs with prospect list including custom content, paid media, influencers, sampling, experiential, and market research

  • Achieve quarterly and annual sales and activity goals as decided on together with sales leadership

  • Day-to-day, source, develop, and close sales large-scale marketing programs with prospect list including custom content, paid media, influencers, sampling, experiential, and market research

  • Day-to-day, collaborate with cross-department teams including integrated marketing, account management, branded content, influencer marketing, sales planning, and more to build strong marketing proposals, and eventually support running exceptional marketing campaigns once deals are won

  • Nurture relationships with existing clients to generate returning business manage relationships strategically for maximum impact

  • Become a subject matter expert on Gen Z marketing and continue to deepen your product knowledge over time

  • Negotiate pricing and partnership structures

Qualifications

We believe the following will set you up for success in this role. If you don't have all of these qualifications, please still consider applying and tell us more about what makes you a great candidate for this role! We value unique perspectives, approaches and backgrounds. 

  • 3-5+ years of media sales experience at a publisher or media company OR 3-5+ years of experience in media planning/buying at an agency

  • Proficiency in media industry terms, KPIs, and strategies

  • Exceptional time-management skills and relationship-building both internally with cross-department team members and externally with clients

  • Outstanding communication, presenting, negotiating, and relationship building skills with the ability to articulate and pitch clearly and confidently

  • General understanding of how to meet client marketing objectives through 360-degree campaign recommendations

  • Confidence to think creatively from prospecting to pitching

  • Passionate about women's advancement and Gen Z marketing

Additional Information

Benefits & Perks:

  • Eligibility for performance bonuses

  • Choice among six health insurance plans

  • Dental and vision insurance

  • 401k retirement savings plan with company matching

  • Unlimited PTO and flexibility to work remotely

  • Extremely generous company holiday policy, with 16+ paid holidays annually including 2 floating holidays

  • Highly parent-friendly culture, including 12 full weeks of parental leave plus additional 4 weeks of part-time parental leave, all fully paid

  • Summer Fridays

  • FSA and HSA offered

  • Life insurance

  • Short-term and long-term disability insurance

  • Free One Medical membership offering same-day primary care over video or in person

  • Free Health Advocate services to help navigate the healthcare system

  • Dog-friendly office (if in Boston)

Interview Process & Expectations

This is an open position with an ideal start date in October 2021. You can expect 4-5 rounds of interviews, including an initial phone screen and subsequent interviews including a mock pitch to key interview stakeholders.

To apply, please submit a resume, list of key accounts where you have an established relationship, and cover letter. Please also include whether you are applying for this position based in New York or if you will be working remotely. All your information will be kept confidential according to EEO guidelines.

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