Digital Marketing Manager, Gaming Developers

Brainrider is a B2B marketing and creative services agency with teams in Menlo Park/San Francisco, Los Angeles, Seattle, New York City, London, and Toronto. We work with in-house marketing teams, creative teams, and internal agencies to fill capability and capacity gaps, enabling them to execute their brand and growth marketing programs at scale.  

We are a team of craftspeople. Our understanding of B2B and digital marketing earns our clients’ trust. We are successful when our clients value the work we produce and the expertise we share. We hold ourselves accountable. We are driven to become better. We do our best when we work as a team. 

Are you our next team member?

We are looking for an energetic, detail-oriented Digital Marketing Manager to join our client-embedded team.  You will be working closely with the Gaming Developer Partnerships team, providing support to omni-channel global activations, and helping develop powerful data-driven insights that will provide awareness, engagement, and conversions across gaming products supporting Video Game Creators.

Ideally you have industry familiarity, the ability to work autonomously, and the skill to produce finished, high-quality marketing assets that are ready for deployment. In this role you will help plan, implement, run, and optimize marketing campaigns; you will use digital channels, such as email, ads, and web, to drive results. This position is fast-paced, and a working style that thrives under pressure will be a source of motivation and inspiration.

What You'll Do:

• Support the plan and implementation of integrated digital marketing campaigns, including strategy, setup, media buying, testing creative concepts, and measuring
• Create tests to measure impact and effectiveness of campaign creative, segmentation, and channels to analyze and improve their performance
• Be accountable for assigned client deliverables, high-quality assets, and meeting project deadlines
• Manage funnel optimizations and product/feature adoptions among targeted gaming creator audiences
• Ability to manage multiple projects, and be able to prioritize and delegate tasks as needed
• Build relationships with cross-functional partners including creative, marketing, engineering, and product teams, and external agencies

What You'll Bring:

• 8+ years experience in Digital Marketing
• Experience with Facebook Ads interfaces (Ads Manager, Business Manager, Page Insights)
• Experience with web analytics and data tracking tools (e.g., Google Marketing Platform, Adobe Marketing Cloud, Facebook Attribution)
• Experience analyzing data, developing hypotheses, synthesizing insights, and providing recommendations
• Experience managing marketing databases, email campaign, social media, and display advertising campaigns

Bonus Qualifications:

• Website management and technology experience, including CMS, HTML, CSS, and Javascript
• Facebook Blueprint Digital Marketing Associate Certification or other relevant Facebook Blueprint Certification

Due to current COVID-19 guidelines this full-time position is 100% remote/work from home until further notice. (offices pending reopening in late 2021)

We offer competitive salaries, paid vacation, work from home (WFH) support and set-up assistance, and a wide variety of other great perks!

The fine print:

• Please include current resume and cover letter, as we would like to learn more about you and your experience
• Candidates selected for next steps will be contacted
• You can learn more about working with us at Brainrider Careers

Brainrider is a place where everyone can do their best work and be themselves. We work as a team, plain and simple. We respect and value the unique characteristics, skills, and experiences of everyone, and support and champion each other to be the best we can be — for ourselves, our team, and our clients. We recognize that a diverse and inclusive workplace leads to better ideas, better solutions, and better results. And we’re here for that — and for you. We #ridetogether.

Relocation and sponsorship are not provided.