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What We Do: The Marketing Operations Team serves as the technical backbone of the broader marketing team, specifically revenue marketing. Our main areas of focus are automation, analytics/reporting, data optimization, and the overall marketing technology infrastructure.
What You Do: You'll play an integral role in email and landing page development and execution, including segmentation, and deployment. You'll support critical marketing operations initiatives such as the lead lifecycle, scoring, nurturing, segmentation, and data cleansing. You know the devil is in the details and can build multiple campaigns at a time with a high-level of accuracy.
Day-in-the-Life: As a Marketing Automation Manager, a typical day may include the following…
First Year in Role:
Meet Your Manager: Emily Kucharczyk began her career in more general marketing functions, before finding her true passion: marketing operations. Emily spent a few years at various healthcare and tech companies learning everything possible about Marketo and operations before starting at PayScale in 2016. Emily has since built out the Marketing Operations team and is currently Director, Marketing Automation & Analytics.
Hiring Process: “Change is the only constant in life (and Payscale)” – Heraclitus (okay, so we paraphrased a bit). The hiring process outlined below is a rough overview, and is subject to change based on business priority, interviewer availability, etc.
1. Phone interview with Talent Acquisition
2. Video interview with hiring manager, Emily
3. Video interviews with key members of the team
Benefits & Perks – The Highlights:
All around awesome culture where together we strive to:
As part of our culture of transparency and commitment to employee engagement, we have several programs and resources such as:
Our more standard benefits include:
Equal Opportunity Employer: We embrace equal employment opportunity.
PayScale is committed to a policy of equal employment opportunity for all applicants and employees. It is our policy that employees will not be subjected to unlawful discrimination on the basis of race, color, religion, sex, age, national origin or ancestry, physical or mental disability, veteran or military status, marital status, sexual orientation, political ideology and any other basis protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including but not limited to: recruitment, hiring, transfers, promotions, training, discipline, termination, compensation and benefits, performance appraisals, education, and social and recreational programs.
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