Business System Analysis

at

dentsu

Columbia, MARYLAND
Full Time
3y ago

Company Description

Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 9,600+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the US, EMEA, and APAC. In 2016, the agency joined the Dentsu Aegis Network. For more information, contact Merkle at 1-877-9-Merkle or visit www.merkleinc.com.

Job Description

The Senior Business Systems Analyst is the key liaison between a high profile client and the Merkle Technology Teams. This is a highly visible position, as the Senior Business Analyst elicits and drives requirements and initiatives at multiple levels of detail for a Merkle client(s). The Senior Business Systems Analyst should have a strong attention to detail and is entrusted with accurately documenting requirements and acceptance criteria for a project.

 

Key Responsibilities

  • Interface with the client and multi-disciplinary teams within Merkle (Business Intelligence, Information Technology, Database and Data Warehouse Developers, Project Managers) to support the solution delivery process
  • Synthesize complex and contradictory information into concise, readable, unambiguous written requirements at multiple levels of detail
  • Take primary ownership for written requirements specifications, from initial creation, through change management and solution delivery
  • Take direction from Project Management regarding schedule, scope, and cost tradeoffs
  • Assist with the delivery of the system into production by designing and supporting the formal client acceptance process, according to Merkle’s defined standards
  • Accurately document requirements and acceptance criteria for a Merkle Marketing solutions
  • Perform analysis of new data for inclusion in a marketing database, and ad-hoc analysis of data in the database to support the requirements process

Qualifications

  • 3-5 years’ experience with writing detailed requirements specifications and user stories for IT solution delivery with a significant database component or database focus - consisting of at least 100 distinct enumerated requirements
  • Must have experience with Jira to create, track and assign tickets
  • Must have experience with SQL to query and filter data
  • Must be skilled with creating presentations with Excel (create pivot tables, formulas & calculations, import & export data), PowerPoint and Word
  • Exhibits intense curiosity, to dig beneath the superficial and identify facts Qualified individuals possess the Merkle attributes of being smart, curious, committed to vision, passionate, fun/pleasant, an achiever and having a sense of urgency.
  • 3+ years experience as a business requirements analyst with full lifecycle software implementations (SDLC) involving large databases
  • Experience with test planning and use cases
  • Ability to thrive in a complex environment and rapidly master complex data structures
  • Some travel may be required
  • Bachelor’s Degree in computer science, Information Technology, or related field preferred

Additional Information

All your information will be kept confidential according to EEO guidelines.

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.

 #LI-KF1

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